D2C Funding September 2022 (1st-10th September)
Is the funding winter over?
In the first ten days of September, D2C brands have raised more than 17 M USD.
This signals investors confidence in D2C as a sector and the changing consumer preference toward online shopping.
Here are the brands which raised funds this September:
1. Akshayakalpa Organic
Founded by Dr. GNS Reddy and @Shashi Kumar sir, Akshayakalpa Organic sells organic dairy items like Milk, Ghee, Cheese, Butter etc
What’s innovative about Akshayakalpa is its vision to change the current migration pattern, lakhs and lakhs of people move to urban cities in search of better lifestyles and opportunities. (We have seen adverse effects of this in recent times too)
The start-up works with farmers to create dairy output as a key economic opportunity for gainful employment.
2. Papa Pawsome
Founded by Nishita and Nikita Agarwal, this brand offers products for pets like Shampoo, Creams, Massage Oils etc
The start-up claims all it’s products are 100% natural.
As per Market Decipher Report, the Indian Pet Care Market is one of the fastest growing market.
Founded by Aayushi Khandelwal, Akhil Kansal and Kuldeep Parewa. Anveshan is a healthy foods brand offering products like Wood-Pressed oils, A2 Ghee, Organic seeds, Stone Grounded Spices etc
Founded by Vani Chugh and Richa Kapila. D’Chica is a kids fashion brand, founded in 2014 and rebranded in 2019 to suit needs of tweens and teens.
Read more of my work here:
- Virtue of Patience
- Books I’ve read in 2022
- Stop moving the Goalpost.
- why is training important at startups?
- December has been gloomy.